S01E32 - Social Media Storytelling Minisode 2: Engagement

S01E32 - Social Media Storytelling Minisode 2: Engagement

0 0 3 months ago
There are several competing philosophies about what social media engagement is and how to measure it. Tracking a number of likes, shares or comments is a valuable piece of engagement, but it’s part of something even bigger. The storytelling capabilities of social media open up a whole world of connections through engagement. So how can brands seek a kind of engagement that actually leaves an impact on people? In this social media storytelling minisode, we discuss our personal views on ... See More

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